CARTIER

New Bond Street Store opening

Exclusive content creation for the re-opening of the Cartier Boutique store on New Bond Street.

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Brief

For the reopening of Cartier’s New Bond Street store, our brief was to create a social-lead experience that produced eye-catching, edited content that reflected the brand’s luxury feel, whilst showcasing some of their pieces. 

Idea

We set up an exclusive video shoot for guests to be the stars of their own Cartier films, transforming The Emerald room of the New Bond Street store into a live, video studio, shot with an LED lit frame.

Results

Over the course of two days over 200 celebrities and influencers enjoyed the booth and shared their videos across their social media platforms. 

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Engaging video experiences for extraordinary events.